Why good business goes hand in hand with good communication

Note the left-handed handshake. There are various customs surrounding handshakes, both generically and specific to certain cultures:

Why good business goes hand in hand with good communication

Achieving this heightened level of communication means going further than the articulation of words and connecting by relying on information that transcends the spoken language. Is this communication preference limited to Hispanic consumers?

And it does not apply to all Latinos either; but I am a market researcher, and we are in the business of generalization.

My contention is that Hispanics in the U. In a prior post I gave some examples of this phenomenon. Here I would like to expand on the subject and explore how this communication style works in the digital world of social networking.

One thing that Latinos overly rely on to gain a better understanding of one another is the use of non-verbal communication cues. The cues include facial expressions, hand and body movement, physical touch, voice pitch, voice sounds not the articulation of the wordsphysical appearance, emotional appearance like teary eyesand even smell.

I did not realize how often I used non-verbal cues to communicate until I started dating a non-Hispanic girl who once asked me why I smacked my lips and made other sounds to convey my feelings, instead of simply expressing them verbally.

As I have said in prior articles, Latinos are very emotional creatures; but that does not mean that the emotions are always verbalized. From the loud moaning of a man who who just stubbed his toe, to the exaggerated screams of a mother whose child just took his first step, Latinos excel in the use of sound and facial expressions to convey emotion.

Many of you will know that Latinos are also keen on physical connection. Hugs and kisses are normal in everyday interactions. It is normal for Latino men to greet females with a kiss; even if they do not know each other well.

Why good business goes hand in hand with good communication

Men also hug each other as a sign of affection. Simple gestures like a hand on the shoulder or a handshake are effective. In some instances when a respondent became very emotional I have offered a hug. While it may be easy to understand the importance of using physical touch in Latino interactions, you may have more difficulty conceptualizing the role that smell plays in the communication.

Okay, I think we can agree that if a person reeks with body odor, the smell will undoubtedly affect his or her personal interactions! But BO aside, odor is used extensively by Latinos in communicating.

Have a cookie Oren Chervinsky February 1, at 1: As you are aware, a number of additional blogger sites picked up the story and continued with this important conversation, and I would like to thank you for bringing more light to this growing problem.

Many Hispanics use perfume or cologne to convey their personality; an the smell of a particular brand of perfume becomes a part of who they are. Sometimes the smell is used to convey how much they care about their family. When my daughter Marina came home my mother was at our house with a basket of goodies.

My mother explained to my wife who is not Hispanic how good it was to use this fragrance because it conveys that you care about your baby.

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Latinos also use fragrances in other areas to communicate something about them. Colgate Palmolive, for example, has a very successful line of cleaning products called Fabuloso. Most Latinas know that Fabuloso is not a very good cleaner; but they also agree that cleaning is not the main purpose of that product.

They buy it because in the Latino culture the smell of products like Fabuloso is extremely important in conveying how a woman takes care of her house and her family.Now that you have understood why is good communication so important, it's time you make a conscious effort and inculcate good communication skills in all your employees.

Try new ways to improve communication in the workplace and you will see some positive results immediately. Message Not Received: Why Business Communication Is Broken and How to Fix It [Phil Simon] on kaja-net.com *FREE* shipping on qualifying offers.

Winner, Axiom Award for Best Networking / Communications Book George Bernard Shaw once famously said. Handheld devices have increased the accessibility and usage of technology by young children.

Cris Rowan,is calling to ban the use of all handheld devices for under A satisfied customer may share their good experience with three friends, And for each customer that complains, there are anywhere from tens to thousands of people that don’t complain – And they simply stop doing business with kaja-net.com can use positive feedback to provide social proofing and .

Everyone’s saying it video is the future of content marketing! But is it really? Similar to you, I noticed that trend over a year ago, and I decided to listen to everyone who told me to focus on videos instead of just text-based content.

I even wrote a blog post about how I was shifting [ ]. Under-communication, lack of communication, miscommunication, whatever you want to call it, is a widespread and detrimental problem. Let’s consider that there are three main types of.

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